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Card Brands Get 'Back to Basics' In Latest Advertising Moves; With marketing budgets weakened because of the struggling economy, the major card brands go simple to keep their messages strong.(Cards: Advertising)

Dec 01, 2009 ... Byline: Andrea McKenna The major payment card brands are pumping the market full of messages about why consumers should use plastic to pay for products and services. But as credit card issuers boost interest rates and fees to cover rising charge-off rates, consumers are becoming ...

With An IPO Possible in 2010, Better Days Ahead For First Data?(Afterthoughts)

Dec 01, 2009 ... Byline: Eric Grover First Data Corp., the world's largest payment processor, was taken private by Kohlberg Kravis & Roberts Co. in 2007 at a $26 billion valuation. The belief was value could be created, notwithstanding the whopping $22.6 billion debt burden, if First Data was ...

How Contactless Projects Compare.(Technology: Contactless)

Dec 01, 2009 ... European merchants and banks, especially those in the UK, France and Turkey, have tested or launched contactless payment schemes. Here is a selection: Organization and Project Stagecoach Group The Liverpool bus operator is testing open-loop contactless ...

A Fresh Start; Players in the credit and debit card markets are embracing a new approach to financial literacy designed to win back consumer trust and to improve their bottom lines as the economy stabilizes.(Cover Story)

Dec 01, 2009 ... Byline: Kate Fitzgerald Many consumers perceive credit and debit card issuers as experts at burying crucial information about interest-rate increases and fees in the fine print that accompanies most card disclosures and monthly statements. But card networks and issuers hope to ...

UK Issuer's U.S. Unit Puts Brand Out Front 'In A Really Subtle Way'; Barclaycard U.S., which traditionally has hidden its brand behind the star power of its affinity partners, is tiptoeing closer to the spotlight.(Cards: Marketing)

Dec 01, 2009 ... Byline: Maria Aspan Barclaycard U.S., the Barclays PLC unit that specializes in issuing cards for affinity and cobrand partners, including U.S. Airways, Barnes & Noble and L.L. Bean, long has relied on those brands to get the cards into consumers' wallets. But now, after a year ...