Recently added articles from Communication World:
What's your blog type?(from the editor)(Editorial)
Jan 01, 2008; Nicholson, Natasha ... I have a habit of categorizing things--constantly combining and organizing facts and ideas in my mind. So it's no surprise that I've been categorizing how people today are using blogs. I've come up with roughly five personality types for bloggers. (It's worth noting that this is a totally ...
Building the IABC brand at the chapter level: IABC/Minnesota's director of marketing and brand, Jill L. Daneu, talks about the impact the association's revised branding guidelines can have on local chapters.(inbox: IABC NEWS & EVENTS)(International Association of Business Communicators)(Interview)
Jan 01, 2008; Daneu, Jill L. ... Q: What are some of the ways that IABC/Minnesota has high-lighted the new IABC brand? A: We condensed the larger brand guidelines document to make it easier for the portfolio managers to embrace and for the graphic designers to follow. At our annual board retreat in July, our ...
Mark your calendar.(inbox: IABC NEWS & EVENTS)(Brief article)(Calendar)
Jan 01, 2008 ... 23 January-5 February Online course: Strategic Planning (presented by IABC and Ithaca College) 4-5 February Conference (Barcelona, Spain): EuroComm 2008: Europe and Middle East Regional Conference 21-23 February Conference (San Antonio, Texas): 2008 Leadership ...
Gold Quill: Write your own story.(inbox: IABC NEWS & EVENTS)
Jan 01, 2008; Ory, Jeffrey ... One of the most memorable nights of my professional career was in 1999, at the IABC International Conference in Washington, D.C. It was the night that I celebrated with my team in receiving three Gold Quill Awards and IABC's prestigious Jake Wittmer Research Award. As I think ...
International Conference returns to New York.(inbox: IABC NEWS & EVENTS)(Conference news)
Jan 01, 2008 ... Plan to join us at IABC's 2008 International Conference, 22-25 June at the Hilton New York in New York City. Returning to New York for the first time since 2001, the conference will focus on communicators as the catalysts for change in an interconnected world. This year, a new ...
IABC volunteers convene for Leadership Institute.(inbox: IABC NEWS & EVENTS)(International Association of Business Communicators)(Brief article)
Jan 01, 2008 ... IABC's annual Leadership Institute brings together more than 200 volunteer leaders from around the world for two days of best-practice sharing and leadership development. The focus is to help leaders manage their chapters and regions ...
Best-practices ease study collection now available.(inbox: IABC NEWS & EVENTS)(Best Practices in Communication Planning and Implementation)(Brief article)(Book review)
Jan 01, 2008 ... [ILLUSTRATION OMITTED] The 2007 edition of IABC's case study collection Best Practices in Communication Planning and Implementation gives you the opportunity to benchmark your communication programs against the very best in the industry today. This collection presents the goals, ...
Annual membership dues increase held at US$6.(inbox: IABC NEWS & EVENTS)(Brief article)
Jan 01, 2008 ... A motion approved in June 2003 requires the executive board to review international membership dues annually and raise them in tandem with government-reported cost-of-living statistics as necessary. This year's increase is capped at a modest US$6 ...
Entering its 38th year, IABC looks forward.(inbox: IABC NEWS & EVENTS)(International Association of Business Communicators)(Brief article)
Jan 01, 2008 ... IABC enters 2008 in a strong position, with more than 15,000 professional members--our highest level of membership in the association's history--and a strategy to take the association to new heights. IABC's executive board has approved a three-year strategic plan that builds on ...
Citizen-powered journalism fills a void: with blogs, camera phones and more, ordinary people are sharing the events in their world in near real time.(tech talk)
Jan 01, 2008; Fernando, Angelo ... The prerequisite for Journalism 1.0 was a deep sense of curiosity and some comfort with risk. Journalism 2.0 still needs those two ingredients, plus some comfort with technology. With an accelerated news cycle and so many disasters and global events to cover, a new type of ...
News vs. entertainment: a new study finds that consumer magazines are less likely to use Web 2.0 tools.(editor's angle)(Editorial)
Jan 01, 2008; Khodarahmi, Sue ... Years ago I worked for a custom publisher that had as a client a giant technology company. Our task was to produce a couple of different customer magazines. In those days, the Web was still relatively new, and web sites were typically static. But the buzz was about electronic publishing, ...
Unpopular opinion: everyone's an expert on the Internet. Is that such a bad thing?(The Cult of the Amateur: How Today's Internet Is Killing Our Culture )(Book review)
Jan 01, 2008; Keohane, Kevin ... about the book The Cult of the Amateur: How Today's Internet Is Killing Our Culture by Andrew Keen Currency/Doubleday, 2007 240 pages Keen ignores the fact that for every recognized expert, there are a dozen other passionate experts who have just as much information ...
What are your tips for an effective work-life balance?(global perspectives)
Jan 01, 2008 ... Slovenia The balance between professional and personal life only appears to be a dull subject. Behind the scenes it looks more like rough seas. The spread between my family, the agency I lead, customers, IABC, studying and participation in various projects requires excellent ...
Bring your intranet into the 21st century: social media can make an outdated intranet easier to use--and make your employees more productive in the process.(WORKING WITH WEB 2.0)
Jan 01, 2008; Holtz, Shel ... Intranets are in dire shape. Built with tremendous enthusiasm and launched with great fanfare, the enterprise versions of the Internet contained within the boundaries of the organization have been languishing. Early intranets looked for all the world like the World Wide Web. Today, they ...
Making friends on the new media playground: don't be shy: get out there and build communities for your brand instead of just talking about them.(WORKING WITH WEB 2.0)
Jan 01, 2008; Chapman, C.C. ... I'm getting a little sick of hearing everyone talk about "conversation" and "community." They are some of the hottest buzzwords out there right now. But how many people fully understand what they mean in the social media space and are completely embracing them? [ILLUSTRATION ...
Moving into the mainstream: four vehicles can help you start integrating social media into your internal communication efforts.(WORKING WITH WEB 2.0)
Jan 01, 2008; Wright, Marc ... [ILLUSTRATION OMITTED] Falling for social media is a bit like falling in love with the boy or girl from the wrong side of town. You've had the first date, you've fallen in love, and now you want to introduce your new passion to the people back home. But guess what? ...
The travel Channels: the tourism and hospitality industries are changing to meet the demands of experience-hungry travelers.(special report: europe & the middle east)
Jan 01, 2008; Jauneaud, Summer ... [ILLUSTRATION OMITTED] Consumers today are in constant pursuit of new experiences. They want an escape from a busy, demanding life, to be moved and inspired emotionally and spiritually. They respond to messages that evoke feelings and fantasy rather than those that outline a ...
Why aren't we measuring relationships? By concentrating on relationships, reputation will follow.(special report: europe & the middle east)
Jan 01, 2008; Bronn, Peggy Simcic ... In her forthcoming book Measuring Public Relationships, Katie Delahaye Paine makes the point that measuring reputation can be a waste of time. My heart soared when I read this. It seems that everyone wants to measure reputation. Countries, cities, companies, the public sector--you name it, ...
Blurring boundaries: survey reveals tensions between European communication directors and global headquarters.(special report: europe & middle east)
Jan 01, 2008; Helsby, Nick ... [ILLUSTRATION OMITTED] A new international study reveals that almost half of European communication directors (or their senior vice president or equivalent) want greater integration with their global counterparts so that they are better able to carry out their roles and ...
Who's telling, stories? An IABC survey shows that communicators are using storytelling in their work, but obstacles remain.(iabc survey results)
Jan 01, 2008; Ioffreda, Angelo ... [ILLUSTRATION OMITTED] When the Sodexho Foundation, the charitable arm of Sodexho Inc., sought to boost employee participation in payroll contributions last year, it turned to storytelling. The foundation included an insert with paychecks that included the stories of ...