Journal of the International Academy for Case Studies back issues from March 2006:
Letter from the editor.(CASE NOTES)
Mar 01, 2006; ... Welcome to the Journal of the International Academy for Case Studies, Special Instructors' Edition. The International Academy for Case Studies is an affiliate of the Allied Academies, Inc., a non profit association of scholars whose purpose is to encourage and support the advancement and ...
Survey research: question wording and design.(CASE NOTES)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerns survey research. Secondary issues include questionnaire design, research objectives, bias, and ethical considerations in marketing research. This case has a difficulty level of three (appropriate for junior level) ...
The Utah Summer Games marketing research project.(CASE NOTES)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerns the development, implementation, and analysis of a real market research project. Secondary issues examined include the link between research objectives and questionnaire development, sampling and non-sampling ...
The orange peel social aid and pleasure club.(CASE NOTES)(entertainment bar subkect of case study)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION This case primarily targets students enrolled in management science/quantitative business methods courses. Its intent is two-fold: 1) provide students the opportunity to decide how a real-world entertainment club should assign its bartenders to work stations at ...
International Products Ltd *.
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerns marketing.. It has a difficulty level of five (appropriate for senior level). The case is designed to be taught in one class hour and is expected to require two hours of outside preparation by the students. ...
Aboca S.S. perfecting a 700 year tradition of botanical remedies.(Table)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION This case was developed for an MBA marketing strategy course and as an international marketing elective, ideally suited for non-US MBA programs. As an MBA marketing strategy course it encompasses analysis and decision making from broad strategies concerning ...
Rodney Strong winery: the great cork debate.(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerned an intriguing product development dilemma encountered at Rodney Strong Vineyards, whether to use natural corks or metal screw caps on their wines. Secondary issues examined include Total Cost Analysis, Cost of ...
JEA Laboratory.(a testing laboratory)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerns cost/managerial accounting--more specifically, activity-based costing. Secondary issues examined include analyses of marketing and operations. The case has a difficulty level appropriate for junior level courses ....
Stormy Kromer.(a cap brand)(Case study)
Mar 01, 2006; ... CASE DESCRIPTION This case primarily focuses on the rescue of a brand which has been around for nearly a century, and how strategic marketing can be effectively used to rebuild and reinvigorate a relatively old brand and product. Secondary issues include brand positioning and ...
Pixelon: a strategic examination of corporate governance and ethics.(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject matter of this case concerns corporate governance and ethics. Secondary issues include technical managerial, financial, and marketing knowledge, communication skills, critical thinking skills, and coping with uncertainty and unstructured ...
Crisis management at the National Institutes of Health.(Case study)
Mar 01, 2006; ... CASE DESCRIPTION Scientists at the National Institutes of Health (NIH), while government employees earning around $200,000, were consulting and serving on private firms' scientific advisory boards. Although such practices were rare before the 1980s, they became increasingly ...
Organic foods: the financial reporting of discontinued operations.(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary subject manner of this case concerns the proper financial reporting of gains or losses on discontinued operations per Generally Accepted Accounting Principles (GAAP). This case has a difficulty level of three, appropriate for junior level courses ....
The National Cancer Society: corporate governance in a nonprofit organization.(Case study)
Mar 01, 2006; ... CASE DESCRIPTION The primary matter of this case concerns corporate governance in a nonprofit organization. Secondary issues examined include motivation of volunteer members in an organization and organization lifecycle. The case has a difficulty level of four, appropriate for ...