PR Week (US) back issues from September 2002:
ChevronTexaco lures top Conoco exec to lead corporate comms.(Jeanne Forbis)(Brief Article)
Sep 02, 2002 ... SAN FRANCISCO: ChevronTexaco has brought in a top Conoco PR exec to fill the corporate communications GM's position left vacant since last fall's Chevron-Texaco merger. Jeanne Forbis will oversee global employee, executive, and web communications, as well as corporate media ...
PR execs relieved by SEC's 'phase-in' disclosure rule.(filing deadlines for financial reports to be accelerated over 3 years)(Brief Article)
Sep 02, 2002 ... WASHINGTON: Many IR, corporate accounting, and legal execs expressed relief last week when the SEC announced it would phase in a plan to accelerate the filing deadlines for quarterly forms (10-Q) and annual forms (10-K) over a three-year period, with the first set of changes not beginning ...
Showbiz publicity veteran Kiel lands NBC's head PR job.(Patricia Kiel )(Brief Article)
Sep 02, 2002 ... NEW YORK: Entertainment publicity veteran Patricia Kiel has landed the top communications job at NBC, having been named as its new head of corporate communications. Kiel is currently SVP of communications for Sony Music Entertainment. She will take over her new ...
Windy City PR man comedian is just not funny, says Jackie Mason.(Palestinian American comedian Ray Hanania no longer Mason's opening act)(Brief Article)
Sep 02, 2002 ... CHICAGO: A Chicago PR man has put himself in the middle of a media controversy with comedian Jackie Mason. Ray Hanania is a Palestinian American who works in PR by day, but since September 11, has performed comedy by night. When he found out he would be the opening ...
New cathedral helps rebuild LA Archdiocese's reputation.(Cathedral of Our Lady of Angels)(Brief Article)
Sep 02, 2002 ... LOS ANGELES: As tales of clergy sex scandals fade from front pages, the Los Angeles Archdiocese of the Roman Catholic Church is reaping positive press this week from the opening of the Cathedral of Our Lady of Angels. The new cathedral in downtown Los Angeles is a dollars 200 ...
Bacon's teams up with Media Pulse.(Bacon's Information renames acquisition: Bacon's MediaPulse)(Brief Article)
Sep 02, 2002 ... CHICAGO: Bacon's Information has acquired Media Pulse, a broadcast monitoring company that has been renamed Bacon's MediaPulse. The newly acquired company is being led by Media Pulse's founder and president John Stephens, while Joe Bernardo serves as president of Bacon's Information. ...
Eisenmann lands MD role with Echo.(Marianne Eisenmann; Echo Research)(Brief Article)
Sep 02, 2002 ... NEW YORK: Echo Research has appointed Marianne Eisenmann MD for North America. Eisenmann was previously a VP at Edelman Asia Pacific, and was GM for Hong Kong and China of Abbott Asia (now Ruder Finn). Jacqui Walford, who had been Echo's US operations director since 1999, will ...
Chanel looks to MediaSource for Chance's US launch.(Media Source Advertising and Public Relations to handle PR for new perfume: Chance)(Brief Article)
Sep 02, 2002 ... NEW YORK: International fragrance and fashion powerhouse Chanel has taken on a small Ohio agency that specializes in VNRs and TV media relations to handle PR for the US launch of its new perfume, Chance. MediaSource, a Columbus, OH-area firm, is pitching national entertainment ...
NEWS IN BRIEF: Fleishman-Hillard acquire general manager.(Douglas Bell)(Brief Article)
Sep 02, 2002 ... CLEVELAND: Douglas Bell has been named general manager of Fleishman-Hillard in Cleveland. Since joining Fleishman as a senior vice president in January, ...
NEWS IN BRIEF: Pentax selects Webb PR as agency of record.(Brief Article)
Sep 02, 2002 ... ENGLEWOOD, CO: Pentax has selected Webb PR as its agency of record, to help the company promote its new line of digital cameras for the holiday season. Webb PR, in Centennial, CO, will help Pentax with ...
NEWS IN BRIEF: Bender/Helper Impact to handle PR for BBC Video.(Brief Article)
Sep 02, 2002 ... NEW YORK: Bender/Helper Impact has been retained to handle the PR efforts for BBC Video, the BBC's North American home entertainment unit. As PR agency of record, B/HI will handle ...
NEWS IN BRIEF: CTA selected by Colorflex.(Brief Article)
Sep 02, 2002 ... LOUISVILLE, CO: CTA Public Relations has been selected by Colorflex, a provider of labeling and filing systems ...
NEWS IN BRIEF: Russ Fons PR to handle PR.(Better Vision for Children Foundation,)(Brief Article)
Sep 02, 2002 ... LAS VEGAS: Better Vision for Children Foundation, a non-profit corporation that screens children ...
NEWS IN BRIEF: Warp selects Springboard as agency of record.(Brief Article)
Sep 02, 2002 ... NEW YORK: Warp Solutions has selected Springboard Public Relations as its agency of record to develop a campaign to launch the company's Warp 2063 application pre-processor. The Warp 2063 is a caching technology ...
NEWS IN BRIEF: Avnet names Jan Jurcy as VP.(Brief Article)
Sep 02, 2002 ... PHOENIX: Avnet, a distributor of semiconductors and other components, named Jan Jurcy as VP of PR. Jurcy, who was ...
NEWS IN BRIEF: Hoffman creates vice president of global services.(Brief Article)
Sep 02, 2002 ... SAN JOSE, CA: The Hoffman Agency has appointed Michelle Herman to the newly created position of vice president of global services ....
NEWS IN BRIEF: Eastwick signs four new clients.(Brief Article)
Sep 02, 2002 ... REDWOOD CITY, CA: Hi-tech PR firm Eastwick Communications has signed four new clients: voice authentication and speech recognition company Nuance; ERP services firm Mercury Interactive; collaborative ...
NEWS IN BRIEF: Barkley Evergreen employ director.(Brief Article)
Sep 02, 2002 ... KANSAS CITY, MO: John Nohe is joining Barkley Evergreen & Partners as director of client services. He had been senior vice president, director of strategic ...
NEWS IN BRIEF: New firm founded.(Lumina Strategies)(Brief Article)
Sep 02, 2002 ... WASHINGTON: Michael Shellenberger and Erik Curren, formerly of Communication Works and Fenton ...
Hubbell out, Epstein in as Edelman changes PR21 focus once more.(Brief Article)
Sep 02, 2002 ... NEW YORK: PR21 has named Jerry Epstein as its new president and CEO, replacing Robert Hubbell. Epstein is the fourth person to take over PR21's top spot since the agency's inception in 1998. Richard Edelman, CEO of PR21's parent company, said that the unusually frequent turnover ...
IPAA hires former press secretary to head its PA efforts.(Independent Petroleum Association of America)(Brief Article)
Sep 02, 2002 ... WASHINGTON: The Independent Petroleum Association of America (IPAA) has created a new position to lead its public affairs, and filled it with its one-time press secretary Jeff Eshelman. Eshelman, the association's first director of public and industry affairs, served as the ...
US training Iraqis in media to raise support for attack.(Brief Article)
Sep 02, 2002 ... WASHINGTON: The State Department has begun providing media training to a handful of Iraqi dissidents who will help make the Bush administration's argument for the removal of Saddam Hussein. The move is the most recent in a number of US diplomatic efforts to boost sagging public ...
Game makers fill August news hole with silly stunts.(Brief Article)
Sep 02, 2002 ... GLEN COVE, NY and REDMOND, WA: Two video game companies have raised the bar when it comes to outlandish publicity stunts. Clearly taking advantage of the news hole in the notorious 'silly season' of August, Nintendo of America broke the world record for the largest bowl of pasta ...
Global alliance of PR pros pushing for code of ethics.(Global Alliance for Public Relations and Communication Management)(Brief Article)
Sep 02, 2002 ... LONDON: The Global Alliance for Public Relations and Communication Management, an international forum of 28 national and regional PR associations boasting a combined membership of 75,000, will issue a manifesto calling for a universal code of ethics. The consortium, which ...
Debate mounts in anticipation of CA privacy decision.(Brief Article)
Sep 02, 2002 ... SACRAMENTO, CA: A final vote is due by the end of this week on the Financial Information Privacy Act, which would prevent financial institutions from selling marketing information to third parties without permission from the consumer. The state assembly must vote on the measure ...
Soda makers respond to LA school ban.(Brief Article)
Sep 02, 2002 ... LOS ANGELES: Soft-drink makers again saw their products tied to child obesity last week, as Los Angeles banned sales of carbonated beverages in its schools, citing soaring rates of overweight pupils. LA, which boasts the nation's second-largest school district, became the latest ...
Graham's recent hiring by Edelman revives firm's presence in TX market.(Brief Article)
Sep 02, 2002 ... AUSTIN, TX: Edelman has performed a hat trick of changes by hiring Thomas Graham away from SWG&M Advertising: It reentered the Austin market, added public affairs capability, and gained major PR clients. Graham went on Edelman's payroll as Texas VP of public affairs, and expects ...
Study shows increasing PR need for organic producers.(Brief Article)
Sep 02, 2002 ... SCHAUMBURG, IL: According to a new study from AC Nielsen, producers of organic foods need to do a better job of touting the benefits of their products to US consumers. With new federal regulations on organic food labeling going into effect this October, Nielsen surveyed 61,500 ...
Brodeur Worldwide steps in for Schwartz to help Red Hat push Linux.(Schwartz Communications)(Brief Article)
Sep 02, 2002 ... RALEIGH, NC: Red Hat, one of the largest distributors of the Linux operating system, has named Boston-based Brodeur Worldwide as its PR agency. Red Hat has been without an agency of record for the last month after a mutual split with Schwartz Communications, its agency of the ...
Comms reshuffle at Universal sees Laski hired as SVP.(Universal Pictures Distribution restructures communications department, appoints Beth Laski)(Brief Article)
Sep 02, 2002 ... LOS ANGELES: Universal Pictures has hired a new head of media relations, and restructured its communications department. Beth Laski, formerly an editor at The Hollywood Reporter, is now SVP of media relations. Laski will serve as the main contact between trade and consumer ...
Brashear opts for H&K's corporate unit after retiring.(Albert Brashear joins Hill and Knowlton)(Brief Article)
Sep 02, 2002 ... NEW YORK: Albert 'Rusty' Brashear has joined Hill & Knowlton as senior counselor in the firm's corporate practice. In April, Brashear retired as chief communications officer of Motorola, which currently retains H&K. He will be working with H&K's corporate clients on such issues ...
Earthlink to tout services with 'internet makeovers'.(Brief Article)
Sep 02, 2002 ... ATLANTA: Earthlink is taking the next phase of its PR right into its customers' homes. The ISP will choose three households in New York, giving those families 'internet makeovers,' said Arley Baker, director of communications. The 'makeovers' are part of Earthlink's bid to ...
WSW hired to help change TX views about sex crimes.(Weber Shandwick Worldwide, Texans)(Brief Article)
Sep 02, 2002 ... AUSTIN, TX: Weber Shandwick Worldwide's research shows Texans harbor old-fashioned ideas about rape, and the Texas Association Against Sexual Assault (TAASA) is extending its contract with the agency to include a comprehensive public awareness campaign aimed at changing those views. ...
Cubs trying to win public support for Wrigley changes.(Chicago Cubs, Wrigley Field)(Brief Article)
Sep 02, 2002 ... CHICAGO: The Chicago Cubs have decided to go to the polls in the team's battle to gain community support for a plan to add more night games and expand their stadium, Wrigley Field. Chicago recently turned down an expansion request when local groups protested the Cubs' plans to ...
Kuwait using 9 11 film for image boost.(Brief Article)
Sep 02, 2002 ... NEW YORK: Kuwait's Ministry of Information has enlisted New York-based PepperCom to handle the publicity for a Kuwaiti-directed documentary about September 11. The move by the Kuwaiti government is the latest attempt by an Arab country to conduct a PR effort inside the US ...
Power Rangers licensee Bandai taps Rogers & Associates as AOR.(Bandai America, agency of record)(Brief Article)
Sep 02, 2002 ... LOS ANGELES: Bandai America, a subsidiary of the world's third largest toy company, has picked Rogers & Associates (R&A) as agency of record. Bandai is the master licensee for popular toy lines including Power Rangers, Digimon, Gundam, and Hello Kitty. Along with ...
SC heavyweights unite, form state's biggest PR entity.(South Carolina's Chernoff/Silver and Associates merges with Newman Saylor and Gregory)(Brief Article)
Sep 02, 2002 ... COLUMBIA, SC: Two of South Carolina's largest integrated firms will merge, creating the state's biggest PR practice, according to Rick Silver, who will be vice-chairman of the new agency. Silver is a founder of Chernoff/Silver & Associates, which will join Newman Saylor & ...
Cincinnati fortifies comms to dispel its troubled image.(Greater Cincinnati Convention and Visitors Bureau expands communications staff)(Brief Article)
Sep 02, 2002 ... CINCINNATI: An expanded communications staff and the possibility of taking on a PR agency of record are two consequences of a recent staff reorganization at the Greater Cincinnati Convention and Visitors Bureau. Julie Calvert, who joined the bureau last year as director of ...
Michelin takes its relationship with Event to next level.(Michelin North America, Event Management)(Brief Article)
Sep 02, 2002 ... DETROIT: Michelin North America has taken on Detroit-area shop Event Management to handle PR for its automotive industry division. Event Management has handled PR for Michelin motor sports in the past, as well as taking on other projects for Michelin and its B.F. Goodrich brand, ...
EDITORIAL: Listen to the customer: a priceless PR lesson courtesy of J.C. Penney.(Brief Article)(Editorial)(Statistical Data Included)
Sep 02, 2002 ... Commenting on JC Penney's PR as covered in our August 12 issue, Barbara Thau, Home Furnishing News senior editor, said: 'It helps that they have a CEO (Allen Questrom) who is like retail royalty.' The quote struck a chord with the Public Affairs Council's Wes Pedersen, not just ...
COMMENT: Thought Leader - Cantor Fitzgerald would be better served with good PR than questionable ads.(Brief Article)
Sep 02, 2002 ... Cantor Fitzgerald, the bond-trading firm that was housed in the World Trade Center pre-9/11, was the largest corporate casualty of the tragedy. It has become victim yet again, now under assault for a promotional campaign recently launched by its ad agency. The dollars 4 million ...
ANALYSIS: Government Contracts - Diversity rules can make public work tougher to win.
Sep 02, 2002 ... Government work may be more steady these days, but required minority involvement can be what makes or breaks public contracts, finds Sherri Deatherage Green Chasing government contracts isn't the easiest way to get new business. Those seeking public-sector work must ...
ANALYSIS: Target's sale of 'Nazi paraphernalia' - and its belated response to outcry - is way off mark.(Brief Article)
Sep 02, 2002 ... Retailer Target enjoys a wholesome image and has historically done well in managing its reputation, having invested in programs that promote art in schools, provide aid to families of children with terminal illnesses, and play a role in the No Child Left Behind initiative. So why is Target ...
ANALYSIS: Corporate Case Study - Cisco takes an open approach to reinforcing its brand.(News@Cisco)
Sep 02, 2002 ... Cisco Systems' own news service tells analysts, the press, and anyone else who logs on just about all there is to know about the company - all for the sake of building trust and credibility. At a time when the press, politicians, and everyone else is screaming for candor and ...
ANALYSIS: Media Watch - CNN's al Qaeda tapes coup overshadowed by ethics concerns.(Brief Article)
Sep 02, 2002 ... Last month, CNN reporter Nic Robertson returned from Afghanistan with 64 al Qaeda videotapes containing hundreds of hours of instructional and archival footage never meant for Western eyes. Having secured the cache of al Qaeda videotapes, the network went from being the conduit for news to ...
MEDIA MASS TRANSPORTATION: Media Roundup - Mass transit looks to steer media in the right direction.
Sep 02, 2002 ... Getting media coverage for mass transit isn't hard, but positioning that coverage, handling constant turnover in specialist reporters, and disproving myths about it can be. Along with crime and education, transportation - especially as it relates to the morning and evening ...
MEDIA PROFILE: Contents trades glossiness for raw look at stars of tomorrow.
Sep 02, 2002 ... It might be located in Savannah, GA, but Contents has its finger on the pulse of New York and Hollywood, looking at the worlds of art, fashion, and entertainment through a hipster's eyes. Improbably rooted in Savannah, GA, Contents magazine is dripping with metropolitan ...
PROFILE: Stern's civic sense helps companies ease into Dallas.(Andrew Stern)(Brief Article)
Sep 02, 2002 ... Sunwest CEO Andrew Stern may just be the most connected PR person in Dallas, considering the charity boards on which he serves and the corporations that seek his help. 'There's a myth that I know everybody in town,' says Andrew Stern from his office deep in the heart of Dallas. ...
PUBLIC SCHOOL OF THOUGHT: Multiple choice is testing public schools' PR prowess.
Sep 02, 2002 ... There was a time when your local public school was to education pretty much what Ma Bell was to telephone service: the only game in town. But with competitors cropping up seemingly everywhere, public schools are finding themselves in a new world, one in which they have to ...
REGIONAL FOCUS WASHINGTON, DC: Capitol ventures.(Statistical Data Included)
Sep 02, 2002; ... Douglas Quenqua finds DC's post-9 11 PR focus squarely back on the government With apologies to Al Pacino, just when this city thought it was out, they pulled it back in. Toward the end of the 1990s, Washington was all atwitter over the prospect of finally dropping ...
PR TECHNIQUE POLLING FOR POLITICS: Getting results from political polls.(Brief Article)
Sep 02, 2002; ... Political pollsters can't just supply numbers to be of value to PR pros. Douglas Quenqua finds the best ones help design strategy, refine messages, and locate mediums. Polling is a vital element of any public campaign. After all, you can't change the way people think without ...
CAMPAIGNS: Teamwork breeds DogGone success - Media Relations.(Brief Article)
Sep 02, 2002 ... <Pre> PR Team: DogGone newsletter (Boulder, CO) and CTA Public Relations (Denver) Campaign: DogGone subscription drive Time Frame: February-March 2002 Budget: Under dollars 5,000 </Pre> However, Peters was surprised to discover that readership had been steadily declining over the ...
CAMPAIGNS: Targeted PR gives media InsideTrac - Media Relations.(Blaze Company campaign promotes use of InsideTrac's CT scanning services)(Brief Article)
Sep 02, 2002 ... <Pre> PR Team: InsideTrac (Beverly Hills, CA) and The Blaze Company (Venice, CA) Campaign: CT Scanning Time Frame: January 2000 - November 2001 Budget: About dollars 125,000 </Pre> Developed in the 1970s, CT scans are a reputable and well-known method of disease detection ...
CAMPAIGNS: Uristat goes with unique approach - Product Promotion.(Brief Article)
Sep 02, 2002 ... <Pre> PR Team: Personal Products Company, a division of McNeil-PPC (Skillman, NJ) and Burson-Marsteller (New York) Campaign: Uristat 'Best Places to Pee for Free' Time Frame: January 2002 - ongoing Budget: over dollars 150,000 </Pre> Personal Products did a survey earlier this ...
CAREERS: Pandora's Problem Page.(labor relations, media coverage)(Brief Article)
Sep 02, 2002 ... Q Please settle an argument I'm having with a coworker. We work in the corporate communications department of a large sportswear manufacturer. I am head of media relations, my colleague heads up internal communications. Our CEO has never made much time for the PR department, but relies ...
CAREERS: My Big Break.(M Booth and Associates)(Brief Article)
Sep 02, 2002 ... I was out of NYU for about a year. I'd already had a couple of really bad work experiences. I had a strange background: pre-med, philosophy, and marketing. The job market being the way it was, I felt destined to be stuck in 'career limbo' for a while. I started interviewing for ...
CAREERS: Where I Work - Laurie Spoon, VP, corporate comms and investor relations, Selectica.(Brief Article)(Interview)
Sep 02, 2002 ... How long have you been working there? Almost two years. How did you end up in your job? After having worked in a variety of industries (i.e. education, entertainment, government, and healthcare), I was informed by my kids that I was a dinosaur since I had not worked in hi-tech ....
LAST CALL: Literati offer their tribute to famous books and infamous bookkeeping.(WorldCom, Martha Stewart scandals)(Brief Article)
Sep 02, 2002 ... By Judy Parr ... what Bernard 'H.C.' Ebbers might say, in the style of J.D. Salinger's The Catcher in the Rye If you really want to hear about it, the first thing you'll probably want to know is where all these profits came from, and why all these acquisitions went sour, what our ...
TALES FROM TINSELTOWN: Publicist left alone on island to keep celeb-crazed fans at bay.(celebrities)(Brief Article)(Column)
Sep 02, 2002 ... Publicists are accustomed to the bizarre behavior of obsessed movie star fans. We're often the first to read the strange fan mail, open the panty-filled gift parcels, or receive the phone calls. We know how far they'll go. But even I was surprised by the group of intrepid Sicilian fans who ...
QUESTIONS & ANSWERS: Heidi Bobzin.(Brief Article)(Interview)
Sep 02, 2002 ... She's kinky about economists, and has the coolest story behind her name that PRWeek has ever heard. Meet Heidi Bobzin, founder and CEO of ACE Public Relations. Describe the company you work for ACE Public Relations is a full-service PR agency for hi-tech and consumer products ...
Survey indicates PR is held in higher esteem North of the border.(Brief Article)(Statistical Data Included)
Sep 09, 2002 ... CHICAGO: Canada is stealing thunder from the US when it comes to how companies value their PR functions, and how PR people feel about their jobs, according to a survey by the IABC Research Foundation. Conducted in April and May, the survey found that more Canadian PR people are ...
Ex-Moody's analysts offer reputation benchmarking.(Brief Article)
Sep 09, 2002 ... BEDMINSTER, NJ: A group of former analysts from credit-rating service Moody's has brought its data-analysis skills to the area of reputation benchmarking. Ratings Research (RRC), a corporate reputation research group, has developed a new model to benchmark and quantify corporate ...
'One Day's Pay' is shaping up to be one big success.(Brief Article)(Statistical Data Included)
Sep 09, 2002 ... IRVINE, CA: 'One Day's Pay' - an effort promoted by the PR industry calling for people to set aside September 11 to support the charity or community organization of their choice - has gotten a 'much bigger response than I expected,' said David Paine, president of Paine PR, and director of ...
FedEx fills VP of comms post with Jackson after 10-month search.(Brief Article)
Sep 09, 2002 ... MEMPHIS, TN: FedEx has hired a veteran of corporate PR departments and the political scene as its new VP of communications. The post has been vacant for the past four years, since Bill Margaritis was promoted to corporate VP overseeing worldwide communications and IR. ...
NEWS IN BRIEF: Rubenstein PR has added two consumer clients to its roster.(Brief Article)
Sep 09, 2002 ... NEW YORK: Rubenstein PR has added two consumer clients to its roster: Soda Club, a maker of home soda ...