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DELL TARGETS CONSUMERS WITH GLOBAL AD CAMPAIGN.(Dell Computer Corp.)(Brief Article)
HFN The Weekly Newspaper for the Home Furnishing Network; Jun 15, 1998; ; 612 Words ROUND ROCK, Texas-Mail-order supplier Dell Computer Corp. this week will launch a global brand advertising campaign in the U.S. and Canada. The campaign, which will begin in other...
Microsoft's TabletPC opens new ad horizons.(Microsoft Corp., computer notebook)(Brief Article)
Advertising Age; Aug 26, 2002; ; 700+ Words ...video, a broadband wireless ad,'' said Mark Stewart...could become a source of ad revenue for publishers...with a multimillion dollar ad push created by Interpublic...building it, including Dell Computer Corp. and Hewlett-Packard...
Cut to the Chase: Radio.(Chasers)(Dell Computer Corp. radio ad produced by DDB Chicago Market)(Brief Article)
BtoB; Jun 9, 2003; 617 Words Company: Dell Computer Corp., Round Rock, Texas Agency: DDB Chicago Market: Small-business...second spot is snappy, and the voices come through clearly. The ad effectively drives home the point that Dell has a variety of products...
IBM extending AD/Cycle. (computer-aided software engineering software; signs Easel Corp as third-party partner)(CASE) (Field Report)
Software Magazine; May 1, 1991; ; 700+ Words ...and development of the AD/Cycle vision," he...Atlanta, an original AD/Cycle Business Partner...IBM moved to extend AD/Cycle by signing up...party partner, Easel Corp., Burlington, Mass...Microsoft Windows-based computers. On the other hand...
Tech firms retool ad plans as sector's slump persists.(Dell Computer Corp.)(Brief Article)
Advertising Age; Mar 5, 2001; ; 700+ Words ...both of which have upended ad and marketing plans for...tumult in its business, Dell Computer Corp. has begun an agency review...its $250 million global ad account back in-house...example, Compaq Computer Corp. has so far resisted deeply...
AcerOPEN Picks InterSight Communications Corp. For New Ad Campaign; Debuts Today in Computer Reseller News Micro Marketplace.
Business Wire; Mar 18, 1996; 700+ Words ...InterSight Communications Corp. announced today it...selected by AcerOPEN, the computer component division of Acer America Corp., to develop print...entire multi-page ad campaign was conceived...InterSight Communications Corp., headquartered in...
Big hitters; Selecting JetBlue as the Advertising Age Marketer of the Year was no sure thing. Other Ad Age marketing stars that made a strong case for their marketing-attuned management, innovative advertising and media programs were: BMW of North America, Dell Computer Corp., General...
Advertising Age; Dec 9, 2002; 700+ Words ...a year earlier. U.S. ad budget: $72 million for...Bogusky, Miami. Dell Computer Corp. Net income: $1.52...the same period in 2001. Ad budget: $205 million for...out, but Dell Computer Corp. is still on track as a...
Ad deal: Video game publisher THQ Inc. and Microsoft Corp.'s advertising network Massive Inc. said that they will expand their relationship to put ads in upcoming THQ computer and Xbox 360 games.(NEWS OF THE WEEK)
Los Angeles Business Journal; Dec 1, 2008; 700+ Words AD DEAL: Video game publisher THQ Inc. and Microsoft Corp.'s advertising network Massive Inc. said that they will expand their relationship to put ads in upcoming THQ computer and Xbox 360 games. Massive will be the exclusive provider...
Dell Computer Corp. announces record second quarter results.
PR Newswire; Aug 22, 1988; 700+ Words ...the next few quarters. Dell Computer Corporation's common stock...under the symbol DELL. Dell Computer Corporation and its subsidiaries...and support Dell personal computers. The company also sells a complete line of personal computer products including software...139 7,689 General and ad
Quick Hits; WSJ Online adds media and marketing edition.(Briefs)(Wall Street Journal Online)(CMR/TNS Media Intelligence reports on 2002 ad spending)(Microsoft Corp. launches Microsoft Business Solutions ad)
BtoB; Apr 14, 2003; 700+ Words ...services brand Microsoft Corp. has launched an integrated ad campaign introducing...advertisers boost Web ad share The top 100...of the total online ad market by the end...year following the computer maker's merger with Compaq Computer Corp.
Concurrent Computer Corp. Review in Progress.
M2 Presswire; Apr 22, 2008; 700+ Words ...MB Alerts: Concurrent Computer Corp. Review in Progress...added Concurrent Computer Corp. (NASDAQ: CCUR) to...companies Concurrent Computer Corp. was down less than...generation of distributed ad campaign management solution...
Progressive Following on Concurrent Computer Corp.
M2 Presswire; Apr 21, 2008; 700+ Words ...Following on Concurrent Computer Corp.(C)1994-2008 M2...review Concurrent Computer Corp. (NASDAQ:CCUR) as...therein Concurrent Computer Corp. was among those that...generation of distributed ad campaign management solution...
New Campaigns.(ADC Telecommunications Inc.)(Compaq Computer Corp.)(Brief Article)
BtoB; May 28, 2001; 700+ Words ...advertising campaign Compaq Computer Corp., the world's No. 2...maker, after Dell Computer Corp., this month launched...equipment providers. The ad campaign, created by FCB...with the exception of ad buys on CNN. The TV spots...
Management system saves Brooklyn Union $1 million/year. (Brooklyn Union Gas Co. uses Microsystems Computer Corp. computer system to manage gas pipe line data)
Pipeline & Gas Journal; Apr 1, 1995; 700+ Words ...Microsystems Computer Corp. By using this computer system to maintain gas...copies of the maps on an ad hoc basis to field engineers...software from Xerox Corp. had been selected...our users were new to computers. Sun Microsystems...and three personal computers. Greenpoint ...
Compaq ads leave viewers to imagine product benefits.(Compaq Computer Corp.'s $350 million campaign )(Brief Article)
Advertising Age; Oct 16, 2000; ; 700+ Words ...The unveiling of Compaq Computer Corp.'s $350 million campaign...moment. At this stage, the ad has been illustrated with...like this column, the ad has begun with two questions...attention to the answer. Ad Review can take the risk...
A notebook that's priced to please. (Imperial Computer Corp Imperial 590NS Pentium-based notebook computer) (Hardware Review)(Evaluation)
Computer Shopper; Jun 1, 1995; ; 700+ Words ...Imperial 590NS Imperial Computer Corp. 318 S. San Gabriel...ALL RESULTS Imperial Computer Corp.'s Imperial 590NS...performance ratio in notebook computers. Just $2,800 buys...that is compatible with Ad Lib, Sound Blaster...
Quick Hits.(Atlas and Concurrent Computer Corp. sign deal)(Next Generation Broadband comes up with broadband system)(patent infringement case against Vonage Holdings Corp.)
Multichannel News; Jul 17, 2006; 700+ Words ...Concurrent for On-Demand Ad Integration Staff Seattle...server provider Concurrent Computer Corp. Atlas has similar integration...better plan and execute ad campaigns. 'Pay As You...J. -- Vonage Holdings Corp. snapped up a trio of critical...
HP-Compaq deal branded trouble; Companies go on the offensive to sell skeptical analysts, investors on the proposed acquisition.(Hewlett-Packard Co., Compaq Computer Corp.)(Brief Article)
BtoB; Sep 17, 2001; ; 700+ Words ...proposed acquisition of Compaq Computer Corp., which had been announced a...how it will compete against IBM Corp., Dell Computer Corp., and others. Merger desperation...Additionally, Compaq is mulling an ad campaign to tout the merger...
Dude: Dell's new ads rock.(Dell Computer Corp. advertising)(Brief Article)
Multichannel News; Jul 28, 2003; ; 700+ Words SEATTLE -- Dell Computer Corp.'s current "intern...popular "surfer dude" ad campaign, but they're...better results for the computer maker, the company's...home, where television, computers and the Internet are seamlessly...
COMPAQ DOUBLES CONSUMER ADS TO DRIVE TOP MODELS: YEAR-ROUND EFFORT KICKS OFF WITH WORK FROM FORMER SHOP AMMIRATI.(Compaq Computer Corp.)
Advertising Age; Jun 15, 1998; ; 700+ Words Compaq Computer Corp. is doubling its U.S. consumer ad budget to about $50 million and...Needham Worldwide. Compaq's global ad budget is an estimated $300 million...with direct marketers Dell Computer Corp. and Gateway. Ms. Adams said...
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