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THIS ELECTRONIC VERSION MAY DIFFER SLIGHTLY FROM THE PRINTED VERSION. HOME ...
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Post-Tribune (IN); Dec 8, 1994; 217 Words
THIS ELECTRONIC VERSION MAY DIFFER SLIGHTLY FROM THE PRINTED VERSION. HOME THE HOLIDAYS - A HOLIDAY CELEBRATION OF DOWNTOWN VALPARAISO A - 12- PAGE ADVERTISING SECTION. Featuring gift ideas and stores in the Valparaiso area. See microflim for information.
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Using TV advertising.(Marketing Ideas)
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Subconsciously Speaking; Jul 1, 2007; ; 700+ Words
TV advertising is powerful. For most...will respond to good ideas. Book stores were swamped with requests...interesting hypnotherapy idea, you can get on their...But what about paid advertising? It's much trickier...trade-out" for TV advertising (which means we exchange...
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UC-Berkeley Ski Lodge seeks advertising ideas to promote interest
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University Wire; Feb 7, 2001; ; 549 Words
...Lodge, the ASUC is encouraging students to try their hand at advertising next month. ASUC President Teddy Liaw said the Cal Ski Lodge...the competition include UC Berkeley faculty, members of the Store Operations Board and administrators. The winning strategies...
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Sensing a change: displays that emit a burst of fragrance and cereal boxes with a roar are some of the new ways of advertising in-store. (In-Store Design).
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Design Week; May 15, 2002; ; 700+ Words
The in-store environment is going...point-of-purchase advertising, action is taking...sectors can give an idea of how many people...body Point of Purchase Advertising International has been...full in-store screen advertising. Again, POPAI is...are receptive to new ideas and keen ...
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Use your brand strategically! Promoting and advertising your store brand is the path to loyalty and profitability.(Thinking "Inside the Box")
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Private Label Buyer; Aug 1, 2003; ; 700+ Words
...consumer to enter their stores on a regular basis...act like brands in advertising. We don't need multi...s your budget for advertising?" I tell them "It...aisles, all the in-store signage and then let...you've never seen! Advertising and promoting private...They have tons of ideas ...
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A GOOD DEAL: CARD ADS DELIVER LOCAL BUSINESS PLANS TO EXPAND WITH SIMPLE YET EFFECTIVE ADVERTISING IDEA.(BUSINESS)
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The Virginian Pilot; Mar 31, 1997; ; 700+ Words
...200 local restaurants and stores where businesses can purchase...named their unconventional advertising vehicle Complimint - since...the most consistent form of advertising I've ever done,'' said...Complimint. ``It's the best advertising I use - per dollar spent per...
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Bally drawing board full of big ideas. (footwear stores)
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Footwear News; May 7, 1990; ; 700+ Words
...drawing board full of big ideas NEW ROCHELLE, N.Y...more than just shoes. Stores' new window and interior...area. Palihnich said stores' average merchandise...however, that some stores in the future may offer...Opening a second flagship store is also not average...Cobuzzi, director of ...
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Advance Touch Systems puts ads at consumers' fingertips. (interactive video screens used for advertising in Levi Strauss stores) (company profile)
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San Diego Business Journal; Dec 22, 1986; ; 700+ Words
...source of point-of-purchase advertising. Advanced Touch Systems has...Strauss Inc. for use in Levi's stores in 21 states. The purchase...commercials -- will populate stores and change the way products...Morry Mirkin. The original idea was to speed up Budget's...
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Philadelphia Advertising Agency Opens Store in New Marketing Effort.
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Knight Ridder/Tribune Business News; Dec 10, 1999; ; 700+ Words
...sinister convenience stores, a front for some...a Philadelphia advertising agency. He and...sidekicks created the store -- the first in this city opened by an advertising agency -- to accomplish...will test the store idea as a marketing device...into a convenience store," ...
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Shops banding together: Hurricane businesses pool advertising funds, exchange ideas
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Charleston Daily Mail; Mar 1, 2006; ; 700+ Words
...meetings to exchange ideas for keeping businesses...jointly come up with ideas for making Hurricane...united effort is a good idea. "They just hired new...The group is proposing ideas and the city is listening...can boost marketing and advertising. Several plans are being...Paws and Shop ...
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No Name stakes sales growth on advertising effort in stores; The Minnesota-based food distributor and producer J & B Group looks to expand, relying on other business efforts for support during down economic times.(BUSINESS INSIDER)
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Star Tribune (Minneapolis, MN); Jun 23, 2008; ; 700+ Words
...nation's largest grocery store chain. It's really...the product) through stores. In the Twin Cities...is focusing efforts on stores. While Henderson admits...No Name and no dinner ideas, no problem, No Name, will roll into stores throughout the summer...point of decision is in store, ...
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Everyone's got the thong idea; TOP STORES SAY BOTTOM LINE IS NOW GIRLS' FIRST CHOICE FOR UNDERWEAR.(News)
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The Mirror (London, England); Jul 28, 2000; ; 700+ Words
...year-olds who are much more open to the idea of wearing them." Once upon a time wearing...outclassed by the infamous "Hello Boys" advertising campaign for Wonderbra and flashing your...offered as an alternative to the traditional idea of basque and suspenders sex appeal...
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Target advertising, marketing are peerless.(Target Stores Inc.)
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MMR; Aug 25, 2003; 700+ Words
...Over the years Target Stores has won an unmatched...always looking for new ideas, so we don't spend...well as its television advertising is carried through to the store level. According to...through all of its many stores requires constantly...about what the discount store should ...
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Advertising's New Idea: Don't Push the Product; Pull the Consumer Instead
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The Washington Post; Sep 22, 2006; ; 700+ Words
...will involve changes in store design, employee training...s the same with most advertising agencies, which rarely...payoff from traditional advertising. Back in the era of...didn't matter whether advertising was clever (Alka...campaign is the Big Idea that can be turned into...
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Starbucks warms up to idea of advertising; Critics worry chain's first national TV push will dilute the brand.(News)(Starbucks Corp. launches its first television advertising)
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Advertising Age; Nov 26, 2007; ; 700+ Words
...already frequent those stores and capture those who...spent $37 million on advertising in 2006 and $24 million...t break out coffee advertising for McDonald's and...coffee on grocery-store shelves, where bagged...it as a salon where ideas about politics and...savvy to be seduced by ...
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THOMASVILLE ON A ROLL--COMPANY FINE-TUNES WITH NEW STORES, ADVERTISING.
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HFN The Weekly Newspaper for the Home Furnishing Network; Aug 24, 1998; ; 700+ Words
...package for all its new stores. Since then, the focus...on a new Thomasville Idea Center that includes...home decorating. The stores and in-store services have been designed...commitment to double its advertising efforts. Pfaff noted...spring, arrives in stores. The campaign will...
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THOMASVILLE ON A ROLL--COMPANY FINE-TUNES WITH NEW STORES, ADVERTISING
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HFN The Weekly Newspaper for the Home Furnishing Network; Aug 24, 1998; ; 700+ Words
...package for all its new stores. Since then, the focus...on a new Thomasville Idea Center that includes...home decorating. The stores and in-store services have been designed...commitment to double its advertising efforts. Pfaff noted...spring, arrives in stores. The campaign will...
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Kaplan moves into retail.(Kaplan Interactive and retail chains in cooperative advertising campaign)(Merchandising Ideas)(Brief Article)
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HFN The Weekly Newspaper for the Home Furnishing Network; Sep 11, 1995; ; 700+ Words
...said Melissa Mack, a spokeswoman for Kaplan Interactive. Mack added that the two retailers will feature endcaps and in-store demos, and circulars for the products through the end of 1995. Kaplan Interactive will also promote the products in its student...
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Port Charlotte, N.C., Technology Store Chooses Advertising Firm.
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Knight Ridder/Tribune Business News; Sep 24, 2003; 479 Words
...handle its nationwide advertising efforts. The Port...Christopher to direct all advertising related to developing...Christopher has been in the advertising industry for more than...NextWave has one store at 1825 Tamiami Trail. Franchise-owned stores are scheduled to open...a very ...
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Make sure the story isn't better than the store. (truthful advertising copy) (Retail)
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Direct Marketing; Oct 1, 1992; ; 700+ Words
...plan, agreed with his ideas, but gave him a parting...When you write your advertising copy ask yourself...or walked into your store because of your most...catalog or come to the store. Not true. Save something...Ethan Allen furniture store in the Washington...customers shopped our ...
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