Recently added articles from The Agricultural Education Magazine:
Down the Trail....
Sep 01, 2009; ... This is my seventeenth issue of the Magazine. Consequently it is the next to the last issue for which I will serve as editor. This brings about mixed emotions. While there have been days I could hardly wait to turn the reins over to the next greenhand, there have been other days I've thought I ...
"Mom, did you lowball the ice cream again?"
Sep 01, 2009; ... Funny what marketers and writers are doing these days for commercial advertising. What once was a competition between brand names has now become a reflection of tighter economic times. All of the morning news shows and years of blind tests have finally convinced consumers that the major ...
Branding for Agricultural Education
Sep 01, 2009; ... What is branding, and just what does it have to do with agricultural education? As an effective instructor of agricultural education, you may have no idea what "branding" means to a corporate authence. And, if you do know the term, you may not believe business "branding" has anything to ...
Did You Know?
Sep 01, 2009; ... When agriculturally inclined people hear the word "branding," visions of cowboys, horses, ropes and camp fires fill our heads. But branding has been used as a method to identify ownership and markterritoryforthousandsofyears. Branding livestock has been a practice of animal husbandry ...
Is Your Agricultural Program Branded for Success?
Sep 01, 2009; ... Starbucks. McDonald's. Target and Wal-Mart. Ford, Chevy and Toyota. John Deere and Caterpillar. It doesn't take long for images of these American icons to enter our thoughts when we see their logos. They each have brand power, a strong reputation with consumers and the power to influence the way ...