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Article: DC station airs demo of bare breast self-exams
- Article from:
- AP Online
- Article date:
- October 30, 2009
- Author:
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The ABC affiliate here is airing a two-part series that takes a close _ and unobscured _ look at breast self-exams. The series is airing during the fall "sweeps" period critical for a TV station's ad revenue, prompting concern by a parental watchdog group. But WJLA insists it's not just a naked attempt to boost the ratings.
The two segments include clinical demonstrations of self-exams, and the breasts of the two volunteers are not blurred. They were to air during the 5 p.m. and 11 p.m. newscasts Thursday and Friday.
WJLA officials said the segments are providing an important service because many women don't know how to properly check their breasts.
"In ...