Article: Aloe vera: an international success story; a glimpse of the international aloe market.(Industry Overview)

There is no doubt that the commercialization of Aloe vera (Aloe barbadensis) is a success story. Products made of or containing aloe gel are found almost everywhere. Consequently, many different kinds of natural-based industries have a share in the aloe market, most notably the cosmetic, food and beverage and dietary supplement industries. Until recently, the topical use of aloe gel in cosmetics and skin care products has been emphasized due to the demonstrated moisturizing and wound-healing effects of aloe gel. However, it is the oral use of Aloe vera in the form of health juices and liquid supplements that has made the market boom in recent years.

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