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Article: UHT milk sales fall.
- Article from:
- South American Business Information
- Article date:
- June 11, 2003
CopyrightCOPYRIGHT 2003 COMTEX News Network, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Brazil, Jun 11, 2003 (Gazeta Mercantil/SABI via COMTEX)
Launched in 1972 in Brazil, UHT milk reached success only in the 90's. Since then, the UHT milk's market share jumped from 4,4% in 1990 to 74% in 2002. With that, the country counted on further than100 brands in 2002. Elege is the second largest producer of UHT milk in Brazil. However, the strong competition transformed the product into a commodity and it caused a drop in the prices. Small-sized dairy products companies stopped the operations and ...