Article: DOWNTOWN JOURNAL; New Song is music to travelers' ears.(Editorial)

Article from:
The Boston Herald
Article date:
June 15, 2003
Author:
Copyright

Byline: Monica Collins

Song, Delta Airlines' new subsidiary, sounds the notes of the future for air travel - sleek marketing and pay-as-you-go amenities, with a little humor thrown in to allay the aggravation and fear.

For all its perkiness, however, Song does not allow you to fly for a song - although the airline promises no passenger will pay more than $300 for a one-way ticket.

At a time when the airline industry has suffered the ill effects of terrorism, war and the bad economy, Song attempts to start a new, upbeat tune about going up, up and away.

The airline started service out of Logan International Airport on May 17 with ...

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