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Youth Sports Is Big Business for San Bernardino, Calif.
- Article from:
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Knight Ridder/Tribune Business News
- Article date:
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June 18, 2003
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Copyright informationCOPYRIGHT 2003 Knight-Ridder/Tribune Business News. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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By Rick McLaughlin, San Bernardino County Sun, Calif. Knight Ridder/Tribune Business News
Jun. 18--SAN BERNARDINO, Calif.--Youth sports -- it's not just kids having fun anymore.
"It's big business," said Steve Henthorn," president of the Youth Sports Alliance division and the San Bernardino Visitors and Convention Bureau. "It's all about filling hotel rooms." With hard-nosed competition everywhere for the increasingly lucrative slice of the hospitality dollar and to help build a youth sports capital here, the bureau is turning to the Internet with a glitzy Web site.
Youth sports tournaments and cheerleading and dance competitions bring millions of dollars ...
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