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Article: Online relevance for competitive intelligence. (The Dollar Sign).
- Article from:
- Online
- Article date:
- July 1, 2003
- Author:
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When I think about business research, I include competitive intelligence as a subset, just as I include market research and company financial investigations. My seminars on business research concentrate on finding information on companies, industries, economic conditions, management issues, and market analysis. Any of these could be related to competitive intelligence, although there are a multitude of reasons for someone to want research for these general topics. Take companies, for example. It might be a competitive question, but it could equally be an investment question or a job opportunity question.
It always shocks me that the literature on competitive ...