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Article: Sled-dog race stirs up business; the economic impact of the Yukon Quest.
- Article from:
- Alaska Business Monthly
- Article date:
- March 1, 1991
- Author:
CopyrightCOPYRIGHT 1991 Alaska Business Publishing Company, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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We're a small business that comes up with $100,000 profit every year, says Debbie Rork, business manager of Yukon International Ltd. in Fairbanks. But this organization calls its profit a purse and gives it away.
The Yukon Quest is a 1,000-mile sled-dog race held each February between Fairbanks, Alaska, and Whitehorse, Yukon Territory. Race starts alternate between the two cities. The grueling long-distance event, conceived by LeRoy Shank and Roger Williams in 1983, was first run in 1984 and has been growing in stature and impact ever since.
Often known as 'that other long distance race,' the Quest has a unique twist: While mushers drive their teams ...