|
|
Article: Thrill of the grill: a deal with Yum Brands has put once-obscure Back Yard Burgers on the restaurant map. .(Cover Story)
- Article from:
- Chain Leader
- Article date:
- July 1, 2003
- Author:
CopyrightCOPYRIGHT 2003 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Someone in Memphis ought to give Back Yard Burgers President Michael W. Myers a job as a tour guide. Minutes after pulling away from headquarters, he abruptly suspends his autobiography (Kansas City-born, finance major, former Whataburger executive) to describe the bucolic scene rolling past. "What we are sitting on is a former penal farm," he tells a visitor, "just like in Cool Hand Luke. Now it's a state park with two ponds, horseback riding and bike paths."
It's like this for the next three hours, his dissertation on the 126-unit chain interrupted whenever he passes a noteworthy landmark. When the sprawling Baptist Hospital appears, Myers notes Lisa Marie was ...
Related newspaper, magazine, and journal articles:
|
|
Article: Back Yard Burgers Sponsors Boys and Girls ...
Business Wire;
April 22, 2008 ;
581 words
... ... For the sixteenth year, Back Yard Burgers sponsored the Boys and Girls ... values through community action Back Yard Burgers was the sole provider of burgers ... April 17, at the Memphis Zoo. Back Yard Burgers had 50 volunteers in attendance ...
|
|