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Article: Easy breathing. (L.A. Stories).(Advanced Inhalation Revolutions Inc. develops aromatherapy machine to help smokers quit the habit)(Brief Article)
- Article from:
- Los Angeles Business Journal
- Article date:
- July 7, 2003
- Author:
CopyrightCOPYRIGHT 2003 CBJ, L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Take a deep breath.
That may not be the advice of most products that purport to help smokers kick the habit, but Venice-based Advanced Inhalation Revolutions Inc. has its own ideas.
The company is marketing an aromatherapy machine that manufacturers claim will provide smokers an oral fix without the nicotine that patches and gum contain.
"Manufacturers that make nicotine gum and patches just substitute one form of nicotine for another," said AIR Chief Executive Karl Goetz. "Our process provides a warm burst of air that simulates smoking."
The units, called NicoHale, cost ...