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Article: FOX SETTING THE NEWS AGENDA; CNN, MSNBC Must Be Distinct, Not Imitative, to Compete With Upstart Fox News.(Newspro)(cable news networks needs to have their own distinct slants)
- Article from:
- TelevisionWeek
- Article date:
- July 21, 2003
- Author:
CopyrightCOPYRIGHT 2003 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Michele Greppi
Once upon a time, TV news executives who got equal numbers of complaints on opposite sides of an issue told themselves they were doing their job right.
But then Fox News Chairman Roger Ailes, the former Republican strategist and master marketer who knew an underserved audience when he saw (and represented) one, veered right and connected with an audience that felt turned off by traditional news media, which it deemed too liberal.
The rest is TV history in the form of the Fox News Channel, which was created nearly seven years ago in Mr. Ailes' combative, conservative, always-single-minded and often entertaining image. The ...