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Article: Hemmings Motor News, Boyd Coddington and Champion Motorsport Retain JMPR for Public Relations Projects.
- Article from:
- PR Newswire
- Article date:
- July 28, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WOODLAND HILLS, Calif., July 28 /PRNewswire/ -- Hemmings Motor News, Boyd Coddington Hot Rods & Collectibles, and Champion Motorsport have each retained the services of JMPR, Inc. for a series of public relations services.
JMPR will assist Hemmings Motor News with the launch of its newest publication, Hemmings Muscle Machines, a magazine devoted to five decades of American Muscle and Performance cars. The project will include building broad-based consumer awareness and visibility for Hemmings Muscle Machines, and implementing a strategic program to drive advertising to the new publication as it enters the marketplace.
To effectively leverage hot rod ...