|
|
Article: Jupiter Research Forecasts 50% Growth in Paid Search Will Drive Online Advertising Recovery to $6.3 Billion in 2003.
- Article from:
- Business Wire
- Article date:
- July 30, 2003
CopyrightCOPYRIGHT 2003 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Business Editors/High-Tech Writers
NEW YORK--(BUSINESS WIRE)--July 30, 2003
Explosive growth in paid search, increasing almost 50% to $1.6 billion in 2003, will power a modest recovery in online advertising, according to the latest findings from Jupiter Research, a division of Jupitermedia Corporation (Nasdaq: JUPM), presented today at the Jupiter/ClickZ Advertising Forum in New York City. Jupiter Research released the industry's first independent paid search projections as part of its online advertising forecast that show online display ad sales continuing to shrink 6%, to just over $3 billion. Overall, online advertising will grow 10% this year, to ...