Article: Study Finds Choosing 10% More California Grown Products Dramatically Impacts State's Economy and Job Outlook.

News Editors/Business Editors

SACRAMENTO, Calif.--(BUSINESS WIRE)--July 31, 2003

Consumer Choices Quantified in "California Grown"

Economic Impact Analysis

In a statewide economic impact study released today, findings reveal that relatively minor shifts in Californians' purchasing decisions have a major impact on the state's economy and job outlook.

According to study findings, if Californians increase purchases of California grown products by just 10% annually - which equates to about $1.63 per week for the average Californian - it would result in 5,565 new jobs throughout the state and nearly $1.38 billion in additional ...

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