|
|
Article: Europe and U.S. Still Largest Private Label Markets, but Other Regions Seeing Huge Growth Fueled by Retailer Expansion, Says ACNielsen.
- Article from:
- Business Wire
- Article date:
- September 16, 2003
CopyrightCOPYRIGHT 2003 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Business Editors
NEW YORK--(BUSINESS WIRE)--Sept. 16, 2003
Global Study Reveals Traditional Private Label Markets and
Categories Still Dominate, but New Ones Are Emerging
Retailers Now Marketing "Premium" Private Label Products
Sales of Private Label consumer packaged goods are a large and growing global phenomenon, according to a study released today by ACNielsen, the world's leading marketing information company. In the 36 countries and 80 categories studied, consumers spent 15% of total value sales on Private Label consumer packaged goods, but with widespread diversity across both markets and product types.
Private ...