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Article: CAREER MAKING A COMEBACK.
- Article from:
- WWD
- Article date:
- October 1, 2003
- Author:
CopyrightCOPYRIGHT 2003 Conde Nast Publications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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DALLAS -- Career apparel has been given a promotion.
Seeking job security in the midst of a shaky economy and rising unemployment, women at all income levels are dressing for success and survival. They're abandoning casual apparel on the job in favor of more stylish silhouettes they feel project confidence and power, including sleek sportswear, softly shaped suits, elegant tops and updated dresses with subtle touches of trends, according to retailers and vendors.
It's good news for moderate and better vendors and retailers, who said career apparel continues to expand, diversify and beat many other women's categories.
"We're definitely seeing ...