by George Sylvie and Patricia D. Witherspoon (Mahwah, NJ: Lawrence Erlbaum Associates, 2002, $55 hard cover, $24.50 soft cover) 224 pages.
Times are changing, Sylvie and Witherspoon remind us, and newspapers must keep up with or even anticipate them lest they lose even more readers due to changes in lifestyles, demographics and technology. The good news, they argue, is that in many ways newspapers resemble adaptive, post-modern "knowledge organizations" capable of reacting quickly to changes in their environment.
Time, Change, and the American Newspaper provides an interesting perspective on newspaper management by combining the expertise of its authors. Sylvie is head ...