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Article: The Japanese beverage market. (New Products Annual)
- Article from:
- Prepared Foods
- Article date:
- March 15, 1991
- Author:
CopyrightCOPYRIGHT 1991 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The Japanese beverage market
Iced coffee and honey-lemon beverages are two product concepts brought to the U.S. from the dynamic Japanese beverage industry. Here's a sampling of the many other Japanese products that promise similar U.S. opportunities.
Iced coffee and honey-lemon beverages are two product concepts brought to the United States from the dynamic Japanese beverage industry. Here's a sampling of the many other Japanese products that promise similar U.S. opportunities.
In 1989, the total Japanese food and alcoholic beverage manufacturing market was estimated at just over 21 trillion yen (U.S. $143 billion), calculated on a production ...