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Craig Lambert Joins Zentropy Partners New York As Senior Vice President and Managing Director; Interactive Marketing, Commerce and CRM Veteran to Lead NY Office Of Global Internet Professional Services Company.

LOS ANGELES, Oct. 28 /PRNewswire/ -- Craig Lambert joins Zentropy Partners as Senior Vice President and Managing Director. Lambert will lead Zentropy's New York office, whose clients include Maybelline, Nikon and Microsoft Xbox Live, among others. Lambert was most recently Managing Director of the New York office of Modem Media.

Lambert, 44, has extensive experience in both the consumer and B2B sides of web development, interactive marketing and advertising. Over the past seven years he has spearheaded interactive marketing, commerce and online CRM work for Avon, IBM, AT&T Wireless, JCPenny, Merck Pharmaceuticals, Enterprise Rent-A-Car and M&M/Mars, among others. ...

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