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Article: Office ads: price only one part of the story. (office space ads)
- Article from:
- Real Estate Weekly
- Article date:
- July 10, 1991
- Author:
CopyrightCOPYRIGHT 1991 Hagedorn Publication. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Office ads: Price only one part of the story
When you read an ad for available office space, you can learn about the location, the owner of the building, the building installations and a whole host of other juicy tidbits, but what about the price tag? In most cases, what the ad won't tell a prospective tenant is how much per square foot the owner is asking?
"I don't think it's good marketing," said Leon Manoff, senior director, Williams Real Estate. "There's a whole host of other issues than come into play in a real estate transaction."
Manoff, in a recent ad for sublease space on Manhattan's Park Avenue South, excluded per square foot price but ...