Article: JacoBites--Jacob's new snacking sensation.(products & packs)(Brief Article)

The 1st of August marked the official launch of Jacob's new snacking cracker, JacoBites. Available in three full bodied flavours; Tempting Tandoori. Passionately Pizza and Blazing BBQ; JacoBites tap into the popularity of in-home and shared snacks. High impact packaging in three bold colours distinguishes each flavour while shelf ready outer casing makes merchandising easy. The 'JacoBites Election' campaign will form the basis of 2003 activity. Sampling kicked off on the 14th of August, and will last for three months. Sampling squads will tour retail stores, pubs, shopping centres and train stations across the country as well as large outdoor events such ...

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