Article: 1: expansion in China: touted as the last big market, China's RMB 33 billion (US$4 billion) market has been attracting cosmetic giants from across the globe.(Global report: China)

Home to the largest national population in the world, China is a land that features immense size, immense markets and, if companies take proper action, immense profits. "By 2000, China's cosmetic market had seen a sales volume of US$4 billion, and we estimate that by 2010, the market size will reach US$10 billion," said Bernd Beetz, chief executive officer of Coty, during his visit to China in 2002. There is no other market worldwide that has such potential. The thriving Chinese market and rosy growth prospects have spurred a new wave of investments in the year of 2003.

Touted as the last big market, China has been attracting many cosmetic giants throughout the ...

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