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Article: CNET Ranks as Top Converting Search Engine at Consumer Electronics Sites; Unique Study Reflects Quality of Traffic from Major Search Engines, According to WebSideStory's StatMarket.
- Article from:
- PR Newswire
- Article date:
- November 26, 2003
CopyrightCOPYRIGHT 2003 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SAN DIEGO, Nov. 26 /PRNewswire/ -- In a independent study of millions of visits to Web sites selling consumer electronics and gift items, WebSideStory, Inc. ( http://www.websidestory.com/ ), the leader in online marketing analytics and optimization, today announced that from May-October 2003, visitors from CNET.com's search engine had the best visit-to-order conversion ratio. CNET's conversion ratio was 28% higher than the conversion rate from the next most efficient search engine. CNET topped the list with 1.64 % of all visitors converting to immediate orders, followed by AOL (1.28 percent), Overture (1.25 percent) and iWon (1.15 percent), according to the new study by ...