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Article: Sweden pushes global marketing.
- Article from:
- Tooling & Production
- Article date:
- August 1, 1991
CopyrightCOPYRIGHT 1991 Nelson Publishing. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The European Community (EC) becomes a unified economic entity in January, 1993. That act promises to reshape the competitive forces governing the world's manufacturing structure. One country that has put the political wheels in motion to become a bigger part of that restructuring is Sweden.
Sweden is currently a part of EFTA (European Free Trade Assn), which since 1972 has been trading freely with the EC in manufactured goods. With EC-92 (the economic unification of the European Community countries) on the horizon, EFRA and the EC started talking economic merger in 1989. In addition, Sweden is in the process of initiating its own action to become a member state ...