Article: IF YOU HAVEN'T HEARD OF EVENT YET, YOU WILL.(Getaways)

Byline: STEPHEN REGENOLDSpecial to the P-I

Gore-Tex may have the name. But the new kid in town is eVent, a waterproof/breathable laminate manufactured and marketed by the BHA Group Inc., a subsidiary of General Electric Co.

While the brand debuted more than five years ago, eVent fabrics (eventfabrics.com) is still unknown to many outdoor enthusiasts. But the formula - which is used in everything from jackets to shoes - is reaching a critical mass.

The fabric originally was created in a lab as a venting membrane for industrial air-pollution filters, but now the eVent name is found on jackets from the likes of Westcomb and Rab, and on shoes ...

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