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HBO begins to plex muscles. (Home Box Office Inc. tests its multiplexing scheme)

HBO Begins To Plex Muscles

NEW YORK - Home Box Office began testing its multiplexing scheme last Thursday in two TeleCable Corp. systems, in Overland Park, Kan., and in Richardson and Plano, Texas.

What does multiplexing really mean to the 74,000 subscribers in Kansas and the 55,000 subscribers in Texas?

(A) More product, (B) time-shifting or (C) the same product spread over three channels?

The answer is (C).

A glance at TeleCable's guide suggests movies, movies and more movies. Take Sunday, Aug. 4, primetime. The choices are: Die Hard 2 on HBO 1, Dirty Dancing on HBO 2, and Police Academy 2 on HBO 3.

Die Hard 2 shows up again at 9 p.m. on HBO 2 and at ...

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