Article: Obesity changing food industry.

Byline: Mark Johnson and John Fauber

MILWAUKEE _ At a university laboratory in Madison, in the heart of the Dairy State, a longtime professor is tinkering with one of the dairy's sacred cows. As obesity reaches epidemic proportions in America, Bob Bradley is creating a no-carbohydrate ice cream stripped of its sugar.

Bradley's experimental ice cream will have plenty of fat and calories, but it won't have the lactose _ the natural sugar in dairy products _ or any of the added sugar. Instead, the ice cream will rely on a no-calorie substitute 600 times sweeter than sugar.

"The Atkins diet is going to love this one," says Bradley. He plans to make ...

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