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Article: Nation Hits the Scales March 3 for the 2nd Annual American Cancer Society Great American Weigh In(R); Founding Sponsor Weight Watchers International Expands Campaign to the Workplace Where Employees Are Encouraged to Know Their BMI and its Cancer Connection.
- Article from:
- PR Newswire
- Article date:
- February 26, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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ATLANTA, Feb. 26 /PRNewswire/ -- On March 3, Americans from coast to coast will hit the scales to take part in the second annual American Cancer Society Great American Weigh In.
The Great American Weigh In was established in 2003 by the American Cancer Society and founding sponsor Weight Watchers International, Inc. to promote cancer prevention by encouraging people to eat well, be active, and maintain a healthy weight. The first step -- knowing your body mass index (BMI). A BMI over 25 is a health risk for many serious diseases and should prompt a personal plan of action.
According to the American Cancer Society, about 35% of cancer deaths in the ...