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Article: Former GM Kenya Ltd. Name Change to General Motors East Africa Ltd.
- Article from:
- PR Newswire
- Article date:
- March 1, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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MIRAMAR, Fla., March 1 /PRNewswire/ -- General Motors (Kenya) Ltd. has announced a change in the company name to General Motors East Africa Ltd., which reflects the region of Africa that it serves.
William Lay, Managing Director of General Motors East Africa Limited stated, "General Motors has been exporting Isuzu trucks and buses since 1990 and we felt it was time to change our name to more closely match our business model in East Africa." In 1993, GM Corporation expanded the market reach of GM Kenya to include Tanzania, Uganda, Rwanda and Burundi.
Mr. Lay added, "The future for GM East Africa is very bright indeed. Our vision, is to position Nairobi ...