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Article: Taking diversity for a spin around the track.(National Association for Stock Car Auto Racing needs to recruit black drivers)(Editorial)
- Article from:
- Black Enterprise
- Article date:
- April 1, 2004
CopyrightCOPYRIGHT 2004 Earl G. Graves Publishing Co., Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Why is diversity a big deal to Brian France, chairman and CEO of the National Association for Stock Car Auto Racing? In the 55-year history of this Southern sport--with its good ol' boys fan club and confederate-flag-waving members--we can't think of a single year when NASCAR actually embraced African Americans. It offered no assistance to Julius Erving or Jackie Joyner-Kersee when they tried to build a team back in the day.
With its new diversity push, is NASCAR serious about attracting African Americans to the sport? We sent our Lifestyle Editor Sonia Alleyne and writer and Witcher to find out. All they got was the standard press release stating that France ...