Article: Go for the Gusto.(In The Loop)(The Discovery Channel's American Chopper and Monster Garage)(Brief Article)

The Discovery Channel is making gains with young-male viewers, thanks to shows like American Chopper and Monster Garage. Which is why it's raising its glass--and billing $15 million in beer ads this year, up from none a year ago. Over on sister net Travel Channel, Budweiser already sponsors the hit World Poker ...

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