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Article: Luxury Consumers Express Caution in Spending During 1st Quarter 2004, Reports Unity Marketing; Luxury Goods Consumption Index Drops 2.2 Points to 97.8 in March.
- Article from:
- Business Wire
- Article date:
- April 15, 2004
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Business Editors
STEVENS, Pa.--(BUSINESS WIRE)--April 15, 2004
After ending 2003 on a high note, luxury consumers stepped back slightly in their overall confidence with the March 2004 Luxury Consumption Index at 97.8, compared with a baseline of 100 in January. The luxury consumption index is a tool prepared by Unity Marketing (www.unitymarketingonline.com) to help luxury marketers assess the vitality of the affluent market.
"Luxury consumers started the new year feeling very positive about their financial well-being, but that moderated during the first quarter 2004," says Pam Danziger, president of Unity Marketing. "The luxury consumers' ...