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Article: Business planning: reasons, definitions, and elements.(Business)(Johns Hopkins Hospital and Health System)
- Article from:
- Healthcare Financial Management
- Article date:
- April 1, 2004
- Author:
CopyrightCOPYRIGHT 2004 Healthcare Financial Management Association. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Transitioning from a decentralized business planning structure enabled The Johns Hopkins Hospital and Health System to drive creativity and the organization's entrepreneurial spirit to new heights.
A multidisciplinary team composed of finance, planning and marketing, and legal staff created framework and structure for addressing new business ventures. At the heart of this structure is a business planning template, created initially by the Johns Hopkins Health System's Financial Analysis Unit. The template and process combine flexibility and elements of standardization mandated by the Johns Hopkins leadership, providing a mechanism to allow for some customization ...