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Article: Local figures in NFL bid, boxing, motorsports set for impact.(Southern California's Most Influential Executives In Sports)
- Article from:
- Los Angeles Business Journal
- Article date:
- March 29, 2004
- Author:
CopyrightCOPYRIGHT 2004 CBJ, L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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CALL them players to be named later. Any number of influential Southern California sports business figures will likely come from quickly growing areas like action sports or motorsports, although whoever plays a lead role in bringing pro football back to Los Angeles is likely to have the most substantial impact. Meantime, keep an eye on the following areas for sports business players:
Hispanic Market
L.A. County's Hispanic population grew by more than 28 percent between 1990 and 2000, giving that group, with its disposable income and passion for sports, extraordinary influence.
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