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Article: Legal Sea Foods Launches Advocacy Campaign for Alaska Wild Salmon; Is First to Brand Alaska Wild Salmon Its Salmon of Choice and Educate Consumers on Its Benefits.
- Article from:
- Business Wire
- Article date:
- April 28, 2004
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Food Writers/Environment Writers/Health Writers
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BOSTON--(BUSINESS WIRE)--April 28, 2004
Restaurateur Roger Berkowitz Commits to Disclosing Origin of All Salmon; Aims to More Than Double Use of Wild Salmon from Alaska
Legal Sea Foods, Inc., a name synonymous with top-quality seafood, today became the first national seafood purveyor to brand Alaska Wild Salmon as its salmon of choice and launch a major initiative that will educate consumers on the superiority of the wild product.
The initiative, launched under an agreement with the State of Alaska, is expected to more than double Legal Sea Foods' ...