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Article: Seven ways to ensure follow-up e-mail gets read.(Onsite Solutions)
- Article from:
- Units
- Article date:
- April 1, 2004
- Author:
CopyrightCOPYRIGHT 2004 National Apartment Association. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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You've seen them in your inbox. Offers for cheap prescription drugs, links to questionable Web sites and even downloadable files that will send junk e-mail to anyone in your address book. Junk mail, or spam, is a huge problem for e-mall users. The average user receives at least 60 junk e-mails per day. Even with the passage of the Controlling the Assault of Non-Solicited Pornography mad Marketing (CAN SPAM) Act people are still inundated with offers in which they have absolutely no interest.
Spammers, the people who send the e-mails, are getting smarter and smarter about tricking people into opening these offers. And unfortunately, this can prevent genuine emails ...