Article: New Nintendo DS Attracts Worldwide Developer Interest; Major Publishers Create Games for Industry's Most Innovative Device.

Entertainment Editors/Business Editors

E3Expo 2004

REDMOND, Wash.--(BUSINESS WIRE)--May 6, 2004

The video game industry's biggest and best game developers are lining up to be the first to create innovative content for Nintendo's upcoming dual-screen hand-held innovation, code-named Nintendo DS.

"Nintendo DS is going to push hand-held technology to uncharted territories," says Yves Blehaut, senior vice president of Atari. "It's going to energize both developers and consumers with amazing new game mechanics and new game design. Once more, Nintendo leads the way with something unexpected and totally innovative."

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