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Article: Are software prices declining?
- Article from:
- Soft-Letter
- Article date:
- November 24, 1991
CopyrightCOPYRIGHT 1991 Aegis Resources, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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It's my feeling that the whole pricing structure of software is under pressure." Raymond Strong, senior systems analyst, Westinghouse Electric Corp. (quoted in Computerworld) Sorry, Ray, it's not that simple. True, there's been a proliferation of bargain-basement software promotions lately, and it's tempting (especially for end users) to conclude that software prices are destined to march steadily downward in lockstep with plunging hardware prices. But the real trend in software pricing is more complicated: What the industry is seeing is the emergence of channel-specific pricing models. In fact, it's possible to argue that software buyers (at least those who buy through ...