Article: Triumph of the wheels: long before the trucker hat became a fashion accessory, hot rod artist Von Dutch was inventing street credibility.(biography of Von Dutch)(Biography)

THREE TIGHT-LIPPED MEN IN DARK SUITS AND TIES CLUTCHING briefcases stride single file from the second-floor office. They look like venture capitalist superspies. Not one of them wears a trucker hat fashionable, Von Dutch. It is designed to look like a garage and is full of bowling bags, leather jackets, and of course, trucker hats. In one shining moment of 2003, the company reinvented the roomy, mesh version of the baseball cap, taking something that belonged to the Pabst Blue Ribbon drinker and making it a fashion statement. Here at the store where the trucker hat was reborn, the bespoke gentlemen pass along a wall of pictures of hat-wearing celebrities.

Justin ...

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