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Article: AMAZON TIGHTENS RULES FOR SELLERS FRAUD BY THIRD-PARTY MERCHANTS COULD HURT BRAND INTEGRITY, SOME EXPERTS SAY.(News)
- Article from:
- Seattle Post-Intelligencer
- Article date:
- March 19, 2005
- Author:
CopyrightCOPYRIGHT 2005 Seattle Post-Intelligencer. All rights reserved. Reproduced with the permission of the Dialog Corporation by Gale Group. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: KRISTEN MILLARES BOLTP-I reporter
John Wocher bought the camera of his dreams from a seller on Amazon.com with nary a second thought, gleefully anticipating its arrival after wiring $4,549 to zShop merchant awesomediscount.com in January.
As February approached, Wocher stepped up the frequency of his e-mails with the seller, asking for the UPS tracking number, his concern growing after he had so amicably arranged the wire transfer from his home in Japan.
This was a civilized transaction, after all, conducted under the auspices of the King of Internet retailing.
But when Wocher e-mailed the seller once again to ask for the ...