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Article: New Army Safety Campaign Aimed at Keeping Soldiers Safe from Accidents; Army Teams with Recording Artist Mark Schultz on `Be Safe - Make It Home' Campaign.
- Article from:
- Business Wire
- Article date:
- June 1, 2004
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Business Editors
ATLANTA--(BUSINESS WIRE)--June 1, 2004
The U.S. Army, with the assistance of Word Records recording artist Mark Schultz, is launching a new program, dubbed "Be Safe - Make It Home," targeted at servicemen and women. The program, which launches on June 7, educates soldiers about potential hazards, most notably from operating motor vehicles, and informs the general public about the need to support servicemen to "Be Safe."
Schultz's song "Letters From War" is the centerpiece of the awareness campaign. Schultz and the Army are producing a music video, training video and PSAs, all featuring the song, that will be used to educate ...