Article: Krystal Announces World Hamburger-Eating Championship; 11-Event Circuit Considered `Instant Major' in Competitive Eating World.

CHATTANOOGA, Tenn., June 2 /PRNewswire/ -- Fast food icon Krystal announced today that it will host the first-ever World Hamburger-Eating Championship. Billed as the Krystal Square Off(R) and expected to draw the world's top competitive eaters, the 11-event hamburger-eating circuit will run throughout the Southeast this fall, culminating with a final world championship event in Chattanooga, Tenn., on Nov. 13, 2004.

Sanctioned by the International Federation of Competitive Eating (IFOCE), the Krystal Square Off(R) World Hamburger-Eating Championship will be the first time the IFOCE has crowned a hamburger-eating champion of the world.

The championship ...

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