Article: Spending by ethnic consumers on health and beauty products reaches $1.5 billion - Push of "mainstream" products to help grow market.

M2 PRESSWIRE-2 June 2004-MarketResearch.com: Spending by ethnic consumers on health and beauty products reaches $1.5 billion - Push of "mainstream" products to help grow market(C)1994-2004 M2 COMMUNICATIONS LTD

RDATE:06022004

New York - Marketers are realizing that more general, rather than ethnic-specific, product appeal is the key to growth in the ethnic cosmetics and beauty care market according to "The U.S. Market for Ethnic Cosmetics, Hair Care, and Beauty Products," a new report from market research publisher Packaged Facts. Marketing efforts such as celebrity endorsements of general HBC products aimed at ethnic audiences is becoming more frequent ...

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