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Article: Spending by ethnic consumers on health and beauty products reaches $1.5 billion - Push of "mainstream" products to help grow market.
- Article from:
- M2 Presswire
- Article date:
- June 2, 2004
CopyrightCOPYRIGHT 2004 Normans Media Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-2 June 2004-MarketResearch.com: Spending by ethnic consumers on health and beauty products reaches $1.5 billion - Push of "mainstream" products to help grow market(C)1994-2004 M2 COMMUNICATIONS LTD
RDATE:06022004
New York - Marketers are realizing that more general, rather than ethnic-specific, product appeal is the key to growth in the ethnic cosmetics and beauty care market according to "The U.S. Market for Ethnic Cosmetics, Hair Care, and Beauty Products," a new report from market research publisher Packaged Facts. Marketing efforts such as celebrity endorsements of general HBC products aimed at ethnic audiences is becoming more frequent ...