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Article: Houston Business Owners Take Center Stage on New Magazine Program From KHOU-TV and Belo Marketing Solutions.
- Article from:
- PR Newswire
- Article date:
- June 4, 2004
CopyrightCOPYRIGHT 2004 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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HOUSTON, June 4 /PRNewswire/ -- KHOU-TV Channel 11 and Belo Marketing Solutions next week will debut What's New America? Houston Edition, a fast- paced, 30-minute magazine program that puts its sponsors center stage -- providing Houston business owners the opportunity to tell their stories and promote their products and services during each program segment. The program, which will air monthly, premieres at 5 p.m. Saturday, June 12, on KHOU.
"Local businesses want a television program through which they can showcase their products and services in a more unhurried format than a 30-second commercial provides," said Lisa Shumate, executive director of Belo ...